Drone Company ALUX Wins CES 2025 Innovation Award for Second Consecutive Year


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ALUX’s Coding Drone and Drone Game Platform, Winner of the CES 2025 Innovation Award.
Photo courtesy of ALUX 



 



┃Awarded in the Gaming & E-Sports Category for Its ‘Coding Drone and Drone Game Platform’ 



 



Drone and robotics specialist ALUX announced on the 14th that it has won a CES 2025 Innovation Award, marking its second consecutive win following 2024. 



Held annually in Las Vegas, CES is the world’s largest IT and electronics exhibition. The Innovation Awards recognize outstanding products in terms of technology, design, and innovation. Following last year’s win for its standalone coding robot VINU, ALUX this year received the award in the Gaming and E-sports category for its Coding Drone and Drone Game Platform. 



Winning the award two years in a row in a non-electronic or bio category is rare for a Korean company, and according to ALUX, it demonstrates the company’s global leadership in robotics and drone-based entertainment technology. This year’s award-winning product, a coding drone and game platform usable anywhere, enables users to easily set up a drone-based educational or entertainment environment. Both the drones and their arena support wireless communication and portability, allowing any space to be instantly converted into a drone game arena. 



In 2024 alone, ALUX secured approximately $5 million USD (around KRW 7 billion) in export contracts and had completed deliveries worth $3.28 million by the end of October. The company’s cumulative drone sales exceed 150,000 units. Their coding and piloting drone products for the North American market have received a strong response, and ALUX plans to expand into entertainment, aerial photography, and home security by integrating vision capabilities into the lineup. 



According to the 2nd Basic Plan for Drone Industry Development, the global drone market is projected to grow at an average annual rate of 14.9%, reaching KRW 55 trillion (approx. USD 41 billion) by 2025. ALUX develops its own Flight Control (FC) systems, the core components of drones, giving it a competitive edge in both performance and cost-efficiency. Only a handful of companies worldwide, including DJI, are capable of producing their own FC systems. 



ALUX CEO Lee Chi-heon stated, “As the use cases for drones increase, the market is seeing rapid growth. We plan to lead the global drone industry with expanded in-house production, continuous R&D, new product launches, acquisition of North American drone firms, and a joint venture in Japan.” 



Source: Seoul Economic Daily