| Export contracts worth $5 million signed within two years of product launch in 2022
| Expanding into home security and more… “Aiming for $20 million by 2029”
Drone and robotics specialist ALUX (475580) announced on the 18th that it is strengthening its drone export strategy for the North American market.
ALUX Embarks on Major Expansion into North American Drone Market
ALUX began its lightweight drone business in late 2019 and launched its first product in 2022. Within just two years of market entry, the company secured export contracts worth over $5 million with the U.S. and Japan, and has sold more than 150,000 units to date. With a goal of reaching $20 million in annual exports by 2029, ALUX plans to leverage its technical expertise and accumulated know-how in lightweight drones to expand into various categories such as entertainment, aerial filming, and security.
The company’s recent CES 2025 Innovation Award in the “Gaming and E-sports” category is viewed as validation of its technological capabilities in new fields. To further accelerate its penetration of the North American drone market, ALUX has established dedicated task forces (TFs) for each product line and is currently developing a home security drone—designed to replace traditional CCTV—in collaboration with a major U.S. security solutions provider.
All ALUX drones are equipped with in-house developed flight controllers (FC), the “brains” of the drone, which manage posture, battery status, and motor control during flight to ensure stability and dynamic maneuverability. ALUX’s FCs integrate RF, motor and power driver functionalities and are 90% lighter than those of leading global competitors, significantly increasing their versatility. ALUX is currently the only domestic drone company capable of producing its own FC units.
The company also boasts advanced algorithm technology that fuses various sensors to provide precise drone positioning. This allows drones to maintain accurate location data during flight across a wide range of environmental conditions and ensures high stability even under complex operational settings.
Chiheon Lee, CEO of ALUX, stated:
“From the outset, we identified North America as a key target market and moved quickly to establish a strong foothold. As a result, we’ve seen highly promising outcomes within just two years of entering the market. We are confident in reaching our $20 million export target by 2029 by continuously enhancing product competitiveness and expanding our lineup in response to growing demand. Our goal is to establish ALUX as a globally recognized leader in drone technology.”
— Kim Beom-jun, Edaily
Source: Edaily Article
| Export contracts worth $5 million signed within two years of product launch in 2022
| Expanding into home security and more… “Aiming for $20 million by 2029”
Drone and robotics specialist ALUX (475580) announced on the 18th that it is strengthening its drone export strategy for the North American market.
ALUX Embarks on Major Expansion into North American Drone Market
ALUX began its lightweight drone business in late 2019 and launched its first product in 2022. Within just two years of market entry, the company secured export contracts worth over $5 million with the U.S. and Japan, and has sold more than 150,000 units to date. With a goal of reaching $20 million in annual exports by 2029, ALUX plans to leverage its technical expertise and accumulated know-how in lightweight drones to expand into various categories such as entertainment, aerial filming, and security.
The company’s recent CES 2025 Innovation Award in the “Gaming and E-sports” category is viewed as validation of its technological capabilities in new fields. To further accelerate its penetration of the North American drone market, ALUX has established dedicated task forces (TFs) for each product line and is currently developing a home security drone—designed to replace traditional CCTV—in collaboration with a major U.S. security solutions provider.
All ALUX drones are equipped with in-house developed flight controllers (FC), the “brains” of the drone, which manage posture, battery status, and motor control during flight to ensure stability and dynamic maneuverability. ALUX’s FCs integrate RF, motor and power driver functionalities and are 90% lighter than those of leading global competitors, significantly increasing their versatility. ALUX is currently the only domestic drone company capable of producing its own FC units.
The company also boasts advanced algorithm technology that fuses various sensors to provide precise drone positioning. This allows drones to maintain accurate location data during flight across a wide range of environmental conditions and ensures high stability even under complex operational settings.
Chiheon Lee, CEO of ALUX, stated:
“From the outset, we identified North America as a key target market and moved quickly to establish a strong foothold. As a result, we’ve seen highly promising outcomes within just two years of entering the market. We are confident in reaching our $20 million export target by 2029 by continuously enhancing product competitiveness and expanding our lineup in response to growing demand. Our goal is to establish ALUX as a globally recognized leader in drone technology.”
— Kim Beom-jun, Edaily
Source: Edaily Article